The Metaverse: A New Frontier for Brand Engagement The Metaverse: A New Frontier for Brand Engagement

A MUST-READ FOR PROCUREMENT LEADERS

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The Metaverse: A New Frontier for Brand Engagement

The metaverse is set to redefine customer engagement, opening up boundless opportunities for enterprises’ marketing strategies to enhance brand visibility and drive awareness.

But are companies ready to embrace and leverage this futuristic technology? Procurement can play a vital role in this revolution by sourcing capable suppliers, aligning them with marketing strategies and ensuring consistency across all initiatives in the metaverse. 

Our new white paper, Harnessing the Metaverse: How Marketing Can Work With Procurement To Maximize Brand Opportunities, discusses how procurement can help make the most of this fast-evolving technology and empower marketers to create high-quality metaverse experiences. 

Why Read This Paper

Partnering With Procurement

Identifying capabilities and aligning with suppliers

Leveraging the Metaverse

Overcome six key challenges with the metaverse

Creating New Experiences

How leading brands are using the new technology

Building Brands in the Metaverse: Unlock Success through Procurement-Marketing Partnership – Find Out More

About Us

GEP® delivers AI-powered procurement and supply chain solutions that help global enterprises become more agile and resilient, operate more efficiently and effectively, gain competitive advantage, boost profitability and increase shareholder value.

Fresh thinking, innovative products, unrivaled domain expertise, smart, passionate people — this is how GEP SOFTWARE™, GEP STRATEGY™ and GEP MANAGED SERVICES™ together deliver procurement and supply chain solutions of unprecedented scale, power and effectiveness. Our customers are the world’s best companies, including more than 1,000 Fortune 500 and Global 2000 industry leaders who rely on GEP to meet ambitious strategic, financial and operational goals.

A leader in multiple Gartner Magic Quadrants, GEP’s cloud-native software and digital business platforms consistently win awards and recognition from industry analysts, research firms and media outlets, including Gartner, Forrester, IDC, ISG, and Spend Matters.

GEP is also regularly ranked a top procurement and supply chain consulting and strategy firm, and a leading managed services provider by ALM, Everest Group, NelsonHall, IDC, ISG and HFS, among others. Headquartered in Clark, New Jersey, GEP has offices and operations centers across Europe, Asia, Africa and the Americas. To learn more, visit www.gep.com.

GEP SMART™ is an AI-powered, cloud-native software for direct and indirect procurement that offers comprehensive source-to-pay functionality in one user-friendly platform, inclusive of spend analysis, sourcing, contract management, supplier management, procure-to-pay, savings project management and savings tracking, invoicing and other related functionalities.

GEP NEXXE™ is a unified and comprehensive supply chain platform that provides end-to-end planning, visibility, execution and collaboration capabilities for today’s complex, global supply chains.

Built on a foundation of big data, artificial intelligence and machine learning, GEP NEXXE is next-generation software that helps enterprises make supply chain a competitive advantage.