GEP’s historical commitment to giving back was only fortified during the Clinton Global Initiative (CGI), where Roopa Makhija and Al Girardi met former President Bill Clinton among other business leaders to discuss the world’s pressing issues.
Leading businesses like GEP have been meeting at the CGI since 2005, to address matters of global importance such as extreme poverty, preventable disease, and women’s rights.
“What we are looking to do, is to organize a social initiative that can make a significant positive impact on the lives of people through Seva International and other such NGOs," said Makhija.
GEP develops these humanitarian alliances to equip most underprivileged areas of the world and create a workforce passionate about corporate responsibility.
“Broader social thinking and social action are part of the very fabric of GEP's values and culture,” Girardi noted. “CGI gives all of us at GEP an opportunity to join with like-minded people, companies and organizations to help people across the world live a better life.”
What we are looking to do is to organize a social initiative that can make a significant positive impact on the lives of people.
– Roopa Makhija, President & Co-Founder, GEP
Well Positioned to Impact Disadvantaged Regions
In the past, GEPSI (GEP Social Initiatives) has served as a pillar for such social responsibility through its volunteer efforts at local food kitchens and schools in addition to Habitat for Humanity.
Clinton stressed the power CGI members have as innovators in their given industries to address some of the world’s pressing issues, such as income disparities. According to the CGI portfolio, India, Kenya, and the United States are the three countries with the highest number of active humanitarian projects.
With GEP’s presence in the U.S. and India, it is well situated to impact these disadvantaged regions. “I’d like to see intellectual exercises amongst our consultants to brainstorm how we are going to work some of these initiatives,” said Makhija reflecting on the conference.
Positively Impacting Millions of Lives
Roopa Makhija, both a member and a delegate of the CGI, brought GEP’s presence to key sessions at the conference and had an opportunity to meet with Bill Clinton and other delegates.
In ten years, the CGI has developed 2,300 initiatives that continue to touch 430 million lives. Over 67 percent of their completed commitments reported impact on their original metrics. With the knowledge pool at GEP, it is possible to bring deeper and more meaningful progress to needy areas.
“To harness GEP’s influence for good, we could explore leveraging the power of supply chain to bring medicines and vaccines cost effectively to people and regions that need it the most,” said Makhija. Marrying combined experience and knowledge to tackle global issues is a key element of the initiative," he added.
The CEO of Coca Cola, Muhtar Kent, said in one of the sessions, “This is what I call the Golden Triangle at work: government, business and civil society.”
Companies are organizing their own initiatives and committing to completing them within a time period — whether it be providing renewable energy, promoting universal education, or empowering women with employment in third world countries.
“CGI is harnessing various energies among leaders to get good things done in the world,” said Girardi, “and its job is to focus those efforts.”
GEP’s subsequent role would be to create a strategy around these initiatives and implement it. As GEP grows as a leader in its industry, it will seek to not only develop talented professionals, but empower them to make the world a better, more sustainable place.