Today’s consumers shop wherever and whenever it suits them. This puts a major strain on procurement and supply chains — and ultimately the bottom line — of many CPG companies.
Add volatility and inflation to the mix, and it becomes even more critical to learn how to navigate the new buying normal. E-commerce growth — especially direct-to-consumer — along with health, sustainability and other trends is spurring supply chain innovation.
A new GEP report — 2021 CPG Supply Chain & Procurement Outlook — details how Campbell’s, General Mills and other CPGs are riding this wave of consumer behavior and uncertainty to their benefit. Learn how to power through the roadblocks ahead.
- Why liquidity and cash management strategies rule
- How to manage discretionary spending to get ahead
- How procurement can drive profitability and sustainability