Despite the exponential growth of digital advertising, many companies continue to need print materials to support marketing and other activities. However, traditional printing practices are damaging to the environment.
How can companies align their business needs with their social responsibilities effectively?
Our new white paper, Sustainable Printing: How Marketing and Procurement Can Partner To Drive Green Printing Practices, explores how organizations can adopt carbon-conscious strategies and proposes a threefold approach to enhance print sustainability. It discusses the significance of collaboration between marketers and procurement while offering recommendations on innovative printing techniques, materials and solutions.
This paper is essential reading for procurement and marketing leaders who have to balance organizational requirements and ESG performance.