The CPG industry has enjoyed strong growth for the past few decades. But now it seems to be losing steam to fast-changing consumer preferences and shifting channel landscape. And if the mass exodus of CEOs at CPG firms is any indication, things are indeed getting difficult.
What can CPG companies do to renew growth and boost profitability? And how can procurement help?
In a new paper, Procurement in the CPG Industry: Key Challenges and Value Opportunities, GEP’s experts share three high-impact strategies for CPG companies to respond to changing market dynamics and stay competitive. The report also shares specific action points for procurement teams to underpin the enterprise’s growth agenda.
A must-read for procurement professionals in CPG and retail companies looking to create competitive advantage and sustainable value for the business.